
01
Amazon Prime Video “The Boys” Activation and VIP event
Client
Favuzzi
Services
Increase awareness of the Favuzzi brand and its newest products in the Quebec market.
1M+
EARNED INFLUENCER IMPRESSIONS
SUMMARY
Leveraging a combination of meticulously crafted mailers, targeted media pitching, and the orchestration of an intimate, yet high-impact media and influencer experience, Favuzzi achieved significant brand recognition in the Quebec Market. Sundae Creative hosted guests at the renowned Mano Cornuto restaurant in Montreal for a unique experience that featured a curated menu showcasing Favuzzi's exquisite offerings developed in collaboration with the restaurant's chef. The combination of the buzz-worthy culinary neighborhood destination and the essence of Favuzzi’s Italian ingredients provided a compelling platform for the brand's founder to articulate the innovation and quality inherent in Favuzzi products.
TACTICS
RESULTS
14M+
EARNED MEDIA IMPRESSIONS
1M+
EARNED INFLUENCER IMPRESSIONS
110+
EARNED MEDIA PLACEMENTS
83+
PIECES OF INFLUENCER CONTENT
30
GUEST COUNT
MORE ON THIS CAMPAIGN
01
Amazon Prime Video “The Boys” Activation and VIP event
02
Miele Experience Centre Opening at CF Sherway Gardens, Toronto
03
Favuzzi Quebec Market Launch, Montreal
04
Psycho Bunny North American Expansion
05
LOL: QUI RIRA LE DERNIER? Season 2 Premiere
06
Roots 50th Anniversary Omni-Channel Campaign