Influencer Marketing

Sundae Creative offers a forward-thinking approach that surpasses traditional seeding and gifting programs. Our strategy ensures influencers and media receive an impactful brand experience that's both innovative and rooted in creating a long-lasting relationship.

• Development of Results-Driven Advocacy Strategies: We design compelling influencer brand experiences using innovative and attention-grabbing concepts, including personalized gifts and delightful mailers, to generate buzz and drive impactful results.
• Creation of Target Recipient List: We meticulously compile target lists through comprehensive research on recipient analytics and performance, combined with a deep understanding of your brand's target demographic, ensuring precision and relevance.
• Coordination of logistics: As a turn-key service, we manage the coordination and logistics of all concepts, for a turn-key service.
• Budget Management: Meticulous and transparent accounting processes allow for all client budgets to be managed efficiently and to their maximum potential.
• Reporting: Extensive, metric-rich reports ensure KPIs are met, exceeded, and that future strategies can be measured against prior results.

At Sundae Creative, we specialize in creating and managing exceptional paid influencer marketing campaigns. Our team collaborates with influencers to create content for your brand, with key messages and specific deliverables. By leveraging the influencer's audience and credibility, we help brands reach their target demographic effectively. Your team at Sundae Creative handles every aspect of the campaign, from the creative concept, influencer selection to content creation, ensuring a seamless and impactful brand endorsement. 

• Influencer Marketing Strategy: a distinctive, results-oriented influencer marketing strategy is crafted with your brand's goals at the forefront.
• Brief Creation: beautifully designed briefs are created internally, divulging content guidelines and key messages for the talent to review.
• Diverse and Inclusive Casting: projects are assessed from a mindful DE&I lens with both creators and audiences equally considered. We meticulously compile target lists through comprehensive research on recipient analytics and performance, combined with a deep understanding of your brand's target demographic, ensuring precision and relevance.
• Contract Execution: contract negotiations, clause review, and signature collection is all internally managed for efficiency.
• Management of Deliverables: clear briefs are developed and communicated to ensure that expectations are clear and friction points are minimized throughout the project’s execution
• Budget Management: meticulous and transparent accounting systems allow for all budgets to be managed efficiently and to their maximum potential Expert knowledge of the creator landscape and changing shifts in influencer pricing allows for maximum negotiation potential, while also respecting industry standards.
• Reporting: extensive, metric-rich reports ensure KPIs are met, exceeded, and that future strategies can be measured against prior results.