Contact

L’Oreal Luxe Trend Hacking

Client

L’OREAL LUXE

Services

MARKETING D’INFLUENCE

  • 2.3M+

    ORGANIC RESULTS

  • 125M+

    PAID MEDIA RESULTS

SUMMARY

Our project stood out for its innovative approach to influencer collaboration and content optimization on TikTok. We tailored the program to day-to-day trends and community preferences, ensuring content authenticity. By leveraging cutting-edge SEO techniques, duration optimization, and TikTok tools like GreenScreen and Community Engagement, we enhanced content visibility and engagement. Promoting multiple products across diverse categories like makeup, skincare, and fragrances for nine different brands, we demonstrated agility in responding to evolving TikTok trends.

 

@fatimabahxo Quick ASMR Skincare Routine 🧼 Using my fav skincare products from @Biotherm to glow in 4 easy steps #AD #BiothermCanada #morningskincareroutine #skincareasmr #glowyskincare #asmr #satisfying #asmrvideo ♬ original sound - Fatima

TACTICS

  • Rapid turnaround time of just four days from content creation to posting.
  • Constant Social Media Listening
  • Influencer partnership: 8 creators mandated for 6 videos. 
@laviniarusanda Replying to @. my go to foundation for acne prone skin is the @IT Cosmetics CC + Cream in shade fair light! It’s full coverage, so it gives me such a great finish, and the best part is that it’s the perfect combination of skincare + makeup (skin protection + coverage!!) 🙌🏼 Shop at the link in my bio! #AD #acne #acneproneskin #skincare #skincare #winterskincare #fullcoveragemakeup #fullcoveragefoundation ♬ original sound - Lavinia

RESULTS

  • 2.3M+

    PAID INFLUENCER IMPRESSIONS

  • 125M+

    PAID INFLUENCER IMPRESSIONS + PAID MEDIA

  • 48+

    PIECES OF INFLUENCER CONTENT

  • 391K+

    ENGAGEMENT

  • 4.90$

    CPMV

  • 1.41$

    CPE

@anifetoupeva Replying to @kgustlin it’s back in stock!!! ✨ The @urban decay Moondust Space Rider Palette is the only palette you’ll be needing this holiday season! These glitters will transform any eye look, and it’s beginner makeup look approved! Hurry and shop the link in my bio 💕#AD #urbandecay #moondust #glitter #glittereyeshadow #holidayeyelook #holidaymakeup ♬ original sound - Anife